Posts tagged Alzheimer's Association
Could Serving Customers with Dementia & Alzheimer's Be a Competitive Differentiator?

With Americans in the 65+ age group expected to grow to 88 million by 2050, we can expect that the number of individuals with Alzheimer's and dementia will increase by at least 50%. At most consumer-oriented companies, ears would perk up in response to a customer segment comprised of millions of potential buyers. Could serving individuals with dementia and Alzheimer's be a competitive differentiator for companies?

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